UGC Campaigns That Convert. Fully Managed For You.
We handle everything. Trained creators, creative strategy and full campaign management so you get scroll-stopping content that actually drives results.
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TRUSTED BY BRANDS WORLDWIDE
TRUSTED BY 300+ COMPANIES
Creators who ghost, miss deadlines, or deliver garbage
Creators who ghost, miss deadlines, or deliver garbage
Hours spent briefing creators who still get it wrong
Hours spent briefing creators who still get it wrong
Eliminate the bottlenecks
that hold you back
Managing creators feels like a second job
Managing creators feels like a second job
Paying for content with no strategy behind it
Paying for content with no strategy behind it
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OUR SERVICES
UGC built on what's already working
Every video we deliver is based on proven hooks and formats. Not guesswork.
Data-driven creative strategy
Every video we deliver is based on hooks, formats, and angles that are already performing in your niche. We built internal software to track what's converting right now, so your content isn't a guess.
Data-driven creative strategy
Every video we deliver is based on hooks, formats, and angles that are already performing in your niche. We built internal software to track what's converting right now, so your content isn't a guess.
Dedicated creator accounts
Creators build a brand new account in your niche and posts consistently for the duration of your campaign. Every video is about your brand. You get organic reach and a growing audience without lifting a finger.
Dedicated creator accounts
Creators build a brand new account in your niche and posts consistently for the duration of your campaign. Every video is about your brand. You get organic reach and a growing audience without lifting a finger.
Full campaign management
From brief to final delivery we manage everything. You approve, we execute. Your team stays focused on running your business.
Trained creators that care about results
Every creator in our network is coached on hooks, pacing, and what makes people stop scrolling. You're not paying for someone with a ring light. You're paying for someone who knows how to convert.
Performance visibility
You see exactly how your content is performing. Views, engagement, follower growth. We send reports, hop on calls, or update you however works best for your team.
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OUR APPROACH
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2
3
4
Discover
We learn your brand, audience, and goals inside out. This is where we figure out what content your customers actually respond to.
Strategy
We build your creative direction, hooks, and scripts based on what's performing right now. Not guesswork from last year.
Production
Our trained creators film content to a specially made brief. Every video is quality-checked before you see it.
Delivery
You receive ready-to-run UGC, reviewed and approved. No revisions needed, no surprises.
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Discover
We start by digging deep, understanding your goals, audience, and challenges. This is where insights surface and opportunities take shape.
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Discover
We learn your brand, audience, and goals inside out. This is where we figure out what content your customers actually respond to.
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Plan
Next we map out a clear strategy, aligning AI solutions with your vision. Every step is designed to solve real problems and unlock growth.
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Strategy
We build your creative direction, hooks, and scripts based on what's performing right now. Not guesswork from last year.
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Build
Then we bring ideas to life, developing custom AI agents and automations. Each solution is crafted to fit seamlessly into your workflow.
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Production
Our trained creators film content to a specially made brief. Every video is quality-checked before you see it.
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Scale
Finally we refine and expand, tracking results, improving performance, and scaling your AI systems as your business grows.
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Delivery
You receive ready-to-run UGC, reviewed and approved. No revisions needed, no surprises.
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TESTIMONIALS
Working with Sunny has been delightful. He’s super responsive, really easy to work with, and puts a lot of care into the details. He genuinely views UGC from a bigger-picture perspective and really designs the content for success. I highly recommend this talented and efficient creator and coach!
Taylor Jane
HEAD OF UGC AT JENNI AI
Sadewa transformed how we handle leads. Their AI agent qualified prospects instantly and helped our sales team close deals faster than ever!
Evelyn Tanuwidjaja
Marketing Manager of Batavia
The AI agent they built saved our team hours every week and improved our response time. It feels like we hired a new team member who never sleeps!
Windi Kulina
CMO of Bima
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TESTIMONIALS
Working with Sunny has been delightful. He’s super responsive, really easy to work with, and puts a lot of care into the details. He genuinely views UGC from a bigger-picture perspective and really designs the content for success. I highly recommend this talented and efficient creator and coach!
Taylor Jane
HEAD OF UGC AT JENNI AI
Sadewa transformed how we handle leads. Their AI agent qualified prospects instantly and helped our sales team close deals faster than ever!
Evelyn Tanuwidjaja
Marketing Manager of Batavia
The AI agent they built saved our team hours every week and improved our response time. It feels like we hired a new team member who never sleeps!
Windi Kulina
CMO of Bima
The difference is clear
The difference is clear
Trained, vetted UGC creators ready to go
Full campaign management - brief to delivery
Creative strategy based on what's performing now
Scales with you as your content needs grow
Ongoing optimization and creator feedback loops
Built for brands across every industry
Works as an extension of your marketing team
Other Agencies
Random freelancers with no quality control
Content delivered as-is. You flag the problems
Creator managers who've never met the creators they're assigning
Fixed packages, pay more for every extra video
Revisions mean extra fees or lengthy back-and-forth
Cookie-cutter templates across all clients
Transactional, disappear after delivery
Trained, vetted UGC creators ready to go
Full campaign management - brief to delivery
Creative strategy based on what's performing now
Scales with you as your content needs grow
Ongoing optimization and creator feedback loops
Built for brands across every industry
Works as an extension of your marketing team
Other Agencies
Random freelancers with no quality control
Content delivered as-is. You flag the problems
Creator managers who've never met the creators they're assigning
Fixed packages, pay more for every extra video
Revisions mean extra fees or lengthy back-and-forth
Cookie-cutter templates across all clients
Transactional, disappear after delivery
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ABOUT US
Meet the founder
A 20-year-old creator from Australia who went from posting UGC to managing it. Within months of starting, I was invited into SideShift's Inner Circle and selected as one of their creator managers. At Jenni AI, I went from creator to one of five producing paid ads, then was brought on to coach their creators. The Creator Factory was built from everything I learned along the way — so every creator we work with gets the same training and strategy that got me there.
Sunny Wallace
Founder
Building a UGC agency that takes the guesswork out of content. Creator Factory gives brands access to trained creators, proven strategy, and fully managed campaigns so they can focus on growing their business.
Sunny Wallace
Founder
Building a UGC agency that takes the guesswork out of content. Creator Factory gives brands access to trained creators, proven strategy, and fully managed campaigns so they can focus on growing their business.
show bio
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PRICING
Other agencies hire creators. We train them.
Pilot
For founders testing UGC as an acquisition channel
$
$
1999
/One-time · 90 days
3 coached creators from The Creator Factory program
Pre-publish review on every video
Weekly creator performance call
Full content rights
End-of-pilot performance report with retainer recommendation
Growth
For brands ready to scale a channel that's working
$
$
/month
Everything from the Pilot foundation, scaled monthly
6 coached from The Creator Factory program
Dedicated creative strategist
Upcoming content roadmap shared in advance
Weekly performance review and creative iteration
Scale
Most popular post-pilot. For brands building UGC as a permanent acquisition channel
$
$
/month
Everything in Growth, plus:
Senior coached creators sized to your campaign strategy
First access to top creators graduating the program
Embedded strategist who joins your team's marketing sync
Quarterly strategy session with the founder
/
PRICING
Other agencies hire creators. We train them.
Pilot
For founders testing UGC as an acquisition channel
$
$
1999
/One-time · 90 days
3 coached creators from The Creator Factory program
Pre-publish review on every video
Weekly creator performance call
Full content rights
End-of-pilot performance report with retainer recommendation
Growth
For brands ready to scale a channel that's working
$
$
/month
Everything from the Pilot foundation, scaled monthly
6 coached from The Creator Factory program
Dedicated creative strategist
Upcoming content roadmap shared in advance
Weekly performance review and creative iteration
Scale
Most popular post-pilot. For brands building UGC as a permanent acquisition channel
$
$
/month
Everything in Growth, plus:
Senior coached creators sized to your campaign strategy
First access to top creators graduating the program
Embedded strategist who joins your team's marketing sync
Quarterly strategy session with the founder
/
PRICING
Other agencies hire creators. We train them.
Pilot
For founders testing UGC as an acquisition channel
$
$
1999
/One-time · 90 days
3 coached creators from The Creator Factory program
Pre-publish review on every video
Weekly creator performance call
Full content rights
End-of-pilot performance report with retainer recommendation
Growth
For brands ready to scale a channel that's working
$
$
/month
Everything from the Pilot foundation, scaled monthly
6 coached from The Creator Factory program
Dedicated creative strategist
Upcoming content roadmap shared in advance
Weekly performance review and creative iteration
Scale
Most popular post-pilot. For brands building UGC as a permanent acquisition channel
$
$
/month
Everything in Growth, plus:
Senior coached creators sized to your campaign strategy
First access to top creators graduating the program
Embedded strategist who joins your team's marketing sync
Quarterly strategy session with the founder
/
FAQ
Frequently Asked Questions
What industries do you work with?
We work with any brand that sells a product or service. SaaS, apps, health & wellness, EdTech, food & beverage, fashion, and more. If your customers are real people, UGC works for you.
How long does a campaign take from start to finish?
A full campaign runs for 90 days. from discovery and strategy through to production, delivery, and optimisation. This gives us enough time to learn your brand, brief creators properly, and find the content format that drives real results
Do I need to find my own creators?
No. We handle all creator sourcing, vetting, and management. Every creator we work with is trained and briefed on your brand and the campaign scope before they film anything.
What if I'm not happy with the content?
Every piece of content goes through our internal review process before it goes live. We check it against your brand guidelines, the campaign brief, and creative strategy we build so by the time it reaches the creator's drafts, it's ready to run. If anything needs adjusting communicate it to us and we handle that too.
What do I need to provide to get started?
Just a brand brief and a strategy call. We'll handle creative direction, creator sourcing, production, and delivery from there.
/
FAQ
Frequently Asked Questions
What industries do you work with?
We work with any brand that sells a product or service. SaaS, apps, health & wellness, EdTech, food & beverage, fashion, and more. If your customers are real people, UGC works for you.
How long does a campaign take from start to finish?
A full campaign runs for 90 days. from discovery and strategy through to production, delivery, and optimisation. This gives us enough time to learn your brand, brief creators properly, and find the content format that drives real results
Do I need to find my own creators?
No. We handle all creator sourcing, vetting, and management. Every creator we work with is trained and briefed on your brand and the campaign scope before they film anything.
What if I'm not happy with the content?
Every piece of content goes through our internal review process before it goes live. We check it against your brand guidelines, the campaign brief, and creative strategy we build so by the time it reaches the creator's drafts, it's ready to run. If anything needs adjusting communicate it to us and we handle that too.
What do I need to provide to get started?
Just a brand brief and a strategy call. We'll handle creative direction, creator sourcing, production, and delivery from there.
/
FAQ
Frequently Asked Questions
What industries do you work with?
We work with any brand that sells a product or service. SaaS, apps, health & wellness, EdTech, food & beverage, fashion, and more. If your customers are real people, UGC works for you.
How long does a campaign take from start to finish?
A full campaign runs for 90 days. from discovery and strategy through to production, delivery, and optimisation. This gives us enough time to learn your brand, brief creators properly, and find the content format that drives real results
Do I need to find my own creators?
No. We handle all creator sourcing, vetting, and management. Every creator we work with is trained and briefed on your brand and the campaign scope before they film anything.
What if I'm not happy with the content?
Every piece of content goes through our internal review process before it goes live. We check it against your brand guidelines, the campaign brief, and creative strategy we build so by the time it reaches the creator's drafts, it's ready to run. If anything needs adjusting communicate it to us and we handle that too.
What do I need to provide to get started?
Just a brand brief and a strategy call. We'll handle creative direction, creator sourcing, production, and delivery from there.